OUR RESEARCH
Advertising's Impact in a Soft Economy™

Does it really pay to advertise during a recession? Will cutting advertising actually harm a local business?

Ad-ology answers these questions and provides insights on how consumers are adjusting to current recession and their perceptions of business, local media, advertising, and using the Internet.

• Consumer perception of retail stores, banks and auto dealers that continue advertising and those that do not.
  
  
• Featured by several national publications, including: eMarketer, Auto Remarketer, MediaPost, Fleet Owner, Business Strata + more.
  
  
• Available for immediate purchase and download. $495 USD